content

We live in an unprecedented time for content – brands and consumers alike are hungry for constant, meaningful, interesting content to roll out across a host of channels.

Calendarized content is a large portion of the modern day agency's work, I've worked hands-on and overseen teams creating and executing large volumes for work for multi-national clients – in both an AOR format, and a pure content creation relationship.

Being humble and adaptive to an ever-changing world is as important as creating beautiful work, and overseeing a brand's voice – the connection point between client and consumer – is an important role that can dramatically shift the brand's fortunes.

Reacting – or consciously not reacting to – events and trends is the difference between being engaged, self-aware, or tone deaf.